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Cybersecurity

Tech is hot!

While tech procurements have been on the rise over the past several years, COVID most definitely fueled the flame. According to data from an analysis by Jeff Cook, managing director at Shea & Co., third-quarter 2021 tech deals hit nearly $2.2 billion. With much of that activity from strategic acquisitions. Government Technology, January/February 2022

The new year will likely see both large and smaller acquisitions continue with all being potentially significant. Cook expects, “the acquirers who’ve been active will continue to be active.” (ibid)

Apart from acquisitions, other factors have also fueled the growth. Although there is an abundance of bureaucracy in the government, the government is a stable source of sales and returns. While other areas of the economy may slow, the Government, both local and federal, will continue to operate. This coupled with the need to constantly update their tech requirements make the government a top contender for igniting tech growth. (ibid)

Another factor is the move toward cloud computing and software as a service. Google Announced in November of 2021, the launch of a cloud-based “sandbox” named RAD Lab. It is an instrument public agencies might use to test and develop their specific tools. As an added perk, Google provides support in a secure environment. (ibid)

Surveys of both cities and counties by The Center for Digital Government’s, in 2021, show greater movement to the cloud. Approximately one-third of cities report that about 30 percent of their systems and applications reside in the cloud. County migration is about 26 percent. Therefore, while movement is toward the cloud, there is an opportunity there that has yet to be tapped. (ibid)

Google is not the only game in town. Amazon is looking to take a piece of this market, as well. This shows how big tech is looking to add to their revenue from the gov tech space. (ibid)

According to Stewart Lynn, a partner at Serent Capital who leads gov tech practice, “many private-sector folks are finding new roles within government and have understood that the current systems in place are very antiquated and in need of an upgrade. As citizens have become more active online, you’re seeing governments being responsive to their citizens’ needs. Citizens today want the ability to go online and buy their permits, process their payments, understand what’s going with budget spending. And governments are responding to that demand by investing in digital solutions.” (ibid)

As with all new growth, comes a few hurdles and grey areas. According to Rita Reynolds, chief information officer for the National Association of Counties, “government technology vendors must be willing to update their terms of service and contracts to accept their responsibility and ensure that baseline essential security practices are in place to secure what they are hosting and providing to counties.” (ibid)

For counties, states, and the federal government, there’s a need for some flexibility within the procurement arena. An updated acquisition process and partnering with the private sector will go a long way to make this a win-win for both the government and vendors.

Trying to break into the government contracting arena? Give us a call.

GSA is about to make Cloud purchases a whole lot easier

GSA is about to reveal a plan for a governmentwide marketplace for cloud solutions. This new marketplace will not only make it convenient, it will also set up a one-stop-shop for agencies to purchase commercial Software as a Service, Infrastructure as a Service, and Platform as a Service, offerings. (FedTech October 7, 2021)

On a recent webinar, Laura Stanton, assistant commissioner for the Office of Information Technology Category in the GSA’s Federal Acquisition Service, said, “We’re looking at how we put together a cloud marketplace that then becomes a buying platform for agencies. We want to put together not just a framework, but a market contractual vehicle that will allow our agencies to buy these core cloud services that we’re seeing them need more and more.” (ibid)

The GSA marketplace will provide agencies with professional IT services as well as post-award contract management tools. It would also set the requirements to verify cloud services meet the baseline security and adherence to guidance from the Federal Risk and Authorization Management Program (FedRAMP). (ibid)

GSA wants to streamline the entire cloud procurement process for agencies. According to Laura Stanton, “GSA uses the cloud and cloud-related IT professional services special item number (SIN) 518210C as a vehicle for multiple-award procurements. The contract type can be used to acquire cloud computing services, as defined by the National Institute of Standards and Technology.” Stanton said that GSA is “hearing that agencies have to go to multiple places to buy cloud. We decided it was time to take the next step.” (ibid)

An RFI is expected early in the new fiscal year, which began October 1, 2021. (ibid)

Questions concerning the upcoming RFI? Give us a call.

Federal IT to get a $3B boost

The funding for Federal IT modernization is about to see a noteworthy increase, $3.35 billion if a recent amendment sees success. (MeriTalk September 3, 2021)

An amendment, put forward by Rep. Gerry Connolly, D-Va., would increase funding for Federal IT modernization by $3 billion. Connolly said, “this week, Congress continues our important work in rebuilding from this pandemic, and building a 21st-century economy that is more equitable, visionary, and sustainable. But the policy prescriptions we adopt will only be successful if our IT can deliver on those promises. The fate of the world’s largest economy rises and falls with the ability of government IT systems to deliver in an emergency and as we recover into the future. And that should galvanize us all. Without smart IT investments, our mission to help the American People, will not succeed. We have to get this right, right now.” (ibid)

Through a press release, the House Committee on Oversight and Reform expects the amendment to provide the following:

  • $1 billion in TMF funding, available until September 30, 2031.
  • $2 billion for the General Services Administration’s (GSA’s) Federal Citizen Services Fund. The fund helps agencies to improve public engagement with the government. It supports cybersecurity and cloud-based technologies.
  • $350 million to the Information Technology Oversight and Reform (ITOR) account within the Office of Management and Budget (OMB) to create a mechanism to track government IT spending. The ITOR account is used to fund staffing for the U.S. Digital Service. The U.S. Digital Service works to fix agencies’ most difficult tech problems. (ibid)

Are you a business looking to do work with Federal IT modernization? Give us a call.

Happy Birthday eBuy!

If you’ve not heard of eBuy it is the paperless request-for-quote (RFQ) system GSA put into place 20 years ago. It was set up to connect suppliers to the contracting process for various products and services. According to eBuy’s Senior Program Analyst Rich Carlson, “in 2001, this online program revolutionized how government connected buyers and sellers for contracting quotes. eBuy streamlined the process, allowing more suppliers, especially small businesses, to participate and connect in ways that they couldn’t before.”  (gsa.gov/blog June 25, 2021)

eBuy offers a single, user-friendly electronic platform with the appropriate supporting documentation and approved supplier oversight. eBuy provides the ability for federal clients, state and local governments to post RFQs, make changes in real-time, and connect buyers with suppliers to secure the best pricing and value for competitive quotes. Additionally, eBuy is available for use 24 hours a day, 7 days a week. (ibid)

eBuy gives clients the confidence that suppliers meet all FAR and acquisition regulations. Additionally, companies of all sizes find opportunities to bid on contracts, with these opportunities all on a centralized platform. Multiple types of RFQs have been added to eBuy such as blanket purchase agreements (BPAs), set-asides, and governmentwide acquisition contracts (GWACS) for complex IT solutions. 2020 saw a complete redesign and refresh of functionality. (ibid)

When eBuy was created, 5 RFQs were launched on the site. 22 years later, more than $22 billion in awards have been contracted through eBuy with no slow down in sight. (ibid)

Questions about eBuy and how you can take advantage of it? Give us a call.

 

 

 

Selling to the Government in a digital world

The COVID-19 pandemic brought about a major change in the way consumers make purchases. What was once a predominately in-person purchasing scenario has moved online. The Business to Government (B2G) segment has not moved as easily into the digital marketplace.

From a social media standpoint, government marketing spending is likely one of the lowest in the world. Therefore, it is not feasible for social media platforms to segment their offerings to accommodate B2G audience segmentation. LinkedIn however, is the one social media platform that does offer government-industry segmentation and programs, making it a powerful tool for those in the federal government acquisition arena.

Small and medium-sized contractors, however, should consider getting in on the ground floor of other social media outlets, before the digital environment begins to get crowded. When setting up your digital marketing plan, keep in mind the most used digital tools are search engine marketing, social media marketing, and programmatic marketing.

A procurement team or official might search for organization information such as past performance and proof of competence when evaluating bidders for requests for proposal compliance. As a contractor, this makes a contractor’s digital strategy extremely important.

The most effective B2G digital strategies include:

  • Consistent brand message across all social media platforms
  • Content compatible with SEO strategy.
  • Expanded or enhanced digital footprint/leverage content to stay “on brand.”
  • Powerful organic content – the original content copy and image posted on social media platforms.
  • Visibility – growth of followers by paid media within specific audiences.

Contractors’ digital content can bring their message to key influencers and decision-makers. Visibility during the RPF or RFQ phase is crucial, especially for small businesses and those on the ground floor looking to start or further their work with government agencies.

Digital strategy questions? Give us a call.